Why we're going to Canada in 2026, what that means for Bad & Bold, and why now is a special moment for our community.
A new chapter for Bad & Bold – and a unique succession opportunity.
After almost 14 years full of motorcycle passion, community, events and high-quality motorcycle clothing, a big chapter continues for us – Barbara and Matthias: In 2026 we will emigrate to Victoria on Vancouver Island, Canada.
This decision is motivated by both personal and professional reasons. However, it does not mean the end of Bad & Bold, but quite the opposite: We consciously want to hand over our life's work to the best possible hands .
Therefore, we are now actively seeking a successor for Bad & Bold – be it through an acquisition , asset deal or in another suitable form.
Why we are looking for a successor – and what makes Bad & Bold special
Since 2012, Bad & Bold has stood for:
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High-quality motorcycle clothing & lifestyle
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a unique combination of shop, online store and community
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Brands with high quality standards such as Belstaff, Deus, North of Berlin, Resurgence Gear and many more
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close customer relationships, personal advice and a genuine connection to the scene
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own events, ride-outs and participation in motorcycle festivals
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a network that started regionally and has grown internationally.
Bad & Bold was never "just a shop" for us. It was and is a place for motorcycle culture , a meeting place, a promise of quality, a lifestyle, and a community that goes far beyond shopping.
That's precisely why we don't want to close Bad & Bold, but rather pass it on . To someone who:
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loves motorcycle culture
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Authenticity and quality understood
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the community continues to cultivate
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recognizes potential and wants to develop it further
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brings entrepreneurial heart and a clear style
What remains the same? – Bad & Bold continues as usual.
This applies to all customers, brand partners, suppliers and friends of our community:
✔ Operations will continue as normal for the time being.
✔ All orders, services and processes are functioning as usual.
✔ We are personally on-site and will continue to run Bad & Bold.
We will remain present and active until after RIDE 2026 .
RIDE 2026 – The Moto Festival will definitely take place
No matter what happens in the coming months: RIDE – The Moto Festival 2026 (July 24–26 in Ruhpolding) is confirmed.
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The first exhibitors have been confirmed.
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The site planning is in full swing.
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Ticket presales will start soon
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Vendor area, food, music, camping, community – everything is growing and developing.
For us, RIDE 2026 will be a special highlight that we definitely want to experience together with you .
Our personal journey – and why we're going to Canada
Many people ask us: "Why Canada? Why now?" The answer is multifaceted:
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For us, Canada offers career opportunities in the motorcycle clothing sector.
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Our connection to British Columbia has existed for many years
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Victoria is one of the most livable cities in North America.
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We want to try new things without abandoning the old.
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We want to grow – as individuals and as entrepreneurs.
Anyone who wants to learn more can find exciting insights into our future plans in our interview with Mark from Moto Kultüre .
Successor sought – a unique opportunity in the motorcycle industry
Bad & Bold has:
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a strong brand
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loyal customers
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Supplier partnerships with top brands
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a functioning online store
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a physical location (“Home of Motorcycle Fashion”)
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Experience in community building and event culture
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clear potential for expansion or repositioning
Whether as a company acquisition , asset deal , buy-in , partnership or another model – we are open to discussions and ideas.
Our goal:
Bad & Bold should be passed into competent, passionate hands that will continue and develop this brand.
A community that has always been with us
In recent years we have experienced something that goes far beyond selling motorcycle clothing:
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Friendships
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unforgettable events
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joint tours
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and a mix of gasoline, style and heart that you can't plan —
But that arises when people live the same lifestyle.
You all have made Bad & Bold what it is: a true community.
And that's exactly why we want to make sure that Bad & Bold stays – even if we move geographically.
Interested in the succession? We look forward to discussions.
Anyone who can imagine continuing Bad & Bold – or knows someone who fits this profile – can contact us directly:
We treat every request confidentially and professionally.
Ride safe & stay bold
Barbara & Matthias
Bad & Bold – Home of Motorcycle Fashion
